Industry
Sports
Service
Overview
Gozo Island Games Association wanted to promote the participation of Gozitan young athletes in the 2024 island games in Orkney, United Kingdom. Keen got involved in the organisation’s branding with the creation of a new logo. This followed our collaboration as a marketing partner in 2023 when we assisted in increasing public awareness and building anticipation for the 2023 games on a national level through various social media marketing campaigns.
Keen’s marketing and design team created and managed a successful Facebook page and built a strong followership through a series of announcements, creative post designs and accompanying campaigns that brought in a lot of public support for the athletes participating in the island games.
The campaigns and dissemination of information through the social media channels continued throughout the event itself resulting in an ever–growing interest and awareness of not only the 2023 games but also the organisation itself and its new branding in 2024.