Customize Nation – A vivid E-commerce Solution with a Twist

By John

A steadily growing business, supplying a wide range of personalised gifts, promotional products, uniform and large format printing, aimed to revamp the outdated website solution and modernise its branding concept and Web design to eventually expand from the national to the European market.

A team of experts at Keen created a customer-friendly, appealing and responsive online shop with a pinch of specialisation.

Whilst establishing an identity through the precise implementation of the logo and brand colours, the comprehensive Web development solution strikes with features such as product filters by occasion, recipient, product and price; product marks for express service, product attributes like colour or size, product variations, category-related taxation, automated emailing and extensive reporting for further user-experience enhancements.

Facilities such as ‘Upload own designs’, ‘Display product mock-up of uploaded designs’ and a ‘Countdown for specific weekly offers’,  located above the main menu are as relevant as the Newsletter functionality and the Testimonial section for steadily increasing enquiries and conversion.

An easy-to-use Content Management System empowers the employees to keep contents and offers constantly up-to-date whereas a reliable payment system backs up the safe monetary transactions. Moreover, visitors are steadily educated and updated new product launches and occasional gift ideas.

Review the live Website here.